Level Up With Custom Transfers

five ways to Take your custom apparel business to the next level in 2021

1. Quality Content

Nothing will set your business apart from the competition quite like offering high-quality printed gear. Once the word spreads, expect your sales to grow. You can trust that custom screen printed heat transfers provide a high-end, retail-quality decorating option.

 
Quickly obtain retail-quality results from custom screen printed heat transfers.

Quickly obtain retail-quality results from custom screen printed heat transfers.

 

Pro tip: Not all screen printed heat transfers are created equal, so browse the selections available to you. Request samples and choose which products you feel your customers will be most impressed with.

try before you buy. REQUEST A FREE SAMPLE PACK

2. Durability For Days

Screen printed transfers can be extremely durable. Choose a product formula option that uses an adhesive powder, which will create a strong grip on the garment once applied. Howard Multi-Purpose is an option that will provide a durable finish that will often outlast the life of the garment itself.

Most custom screen printed heat transfer products from major industry suppliers have been tested through at least 50 wash cycles.

Pro tip: Provide your customers with care instructions to ensure they get the most life out of their custom applications.

 
A simple hangtag can provide care instructions and help prolong the life of the application.

A simple hangtag can provide care instructions and help prolong the life of the application.

 

3. Very Versatile

With a solution for nearly any garment decorating need, custom screen printed heat transfers are incredibly versatile. These days, almost any fabric substrate can be heat applied. Newer low-temperature application heat transfer products have opened up possibilities for decorating on fabrics that were once considered too heat sensitive. Our newest product option, colorVIBE DTF, offers full-color capabilities and applies as low as 270° F.

Pro tip: Soft fabrics deserve a soft application. When decorating lightweight cotton and tri-blends, try a hot split transfer like Howard Hot Peel, which does not use a powder adhesive. This provides a super soft hand feel application.

4. Easy Does It

Ordering and applying custom screen printed heat transfers couldn’t be easier. Simply send artwork to your supplier, and they will ship your custom transfers—ready to apply. No need to spend hours cutting and weeding. No exposing and reclaiming screens in a messy shop. All you need is your heat press.

 
There’s no need for a messy print shop when you can order screen printed transfers ready to apply.

There’s no need for a messy print shop when you can order screen printed transfers ready to apply.

 

Pro tip: Invest in a high-quality heat press. This is the most essential piece of equipment you purchase. Not only will a quality press help you achieve quality applications, but it will save you time and money in the long run.

5. Room to Grow

Custom heat transfers are perfect whether you're just starting out or scaling up. You can press transfers in a spare room with a tabletop press or outfit a production shop with multiple heat presses. As your business expands, your heat transfer setup can grow with you, without needing to overhaul your whole workflow.

 

Final Thoughts

Custom screen printed heat transfers are one of the most accessible and effective ways to elevate your apparel business. They deliver retail-level quality, durability, and versatility—all without the steep learning curve or messy setup of traditional screen printing.

Whether you're looking to improve efficiency, expand your offerings, or just step up your print game, transfers make it easy to do more with less.

Jody Mazade

Jody is the Marketing Director for Howard Custom Transfers, a leading custom heat transfer manufacturer. In her current role, she uses a multi-channel approach to content creation and digital marketing. With over a decade of experience in the custom apparel industry, Jody helps educate customers by publishing relevant social media, website, email, and video content.

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