Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Start Strong: How Strategic Merch Bundles Spark Growth in Q1

The decorators who win in Q1 don’t wait for business, they go out and create it. Q1 Resolution Bundles give you everything you need to pitch with confidence, impress new clients, and turn early-year opportunities into lasting revenue. Unlock these curated toolkits and start transforming slow seasons into real growth for your shop.

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Jody Mazade Jody Mazade

How Custom Apparel Trends are Formed (and How Decorators Can Get Ahead of Them)

Understanding how apparel trends are formed gives decorators a powerful advantage. From athletic uniforms to spirit wear, the most successful shops aren’t chasing what’s hot, they’re creating it. Learn how to spot influence early, collaborate intentionally, and use your heat press to turn inspiration into innovation.

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Lindsey Wiseman Lindsey Wiseman

The Busy Season Boost: Words to Keep You Moving

Busy season in apparel decorating can be intense - but a little motivation goes a long way. From persistence and creativity to focus and teamwork, this roundup of inspiring quotes and tips will help you stay energized, confident, and ready to crush every press.

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Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Vintage Wash: Soft Retro Prints with Extra Value Built In

Give your designs a worn-in, vintage vibe that feels high-end. From band tees to collegiate spiritwear and casual hoodies, Vintage Wash delivers soft, faded prints that elevate apparel and boost perceived value. Discover how Vintage Wash can add a boutique touch and increase your profit margins.

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Lindsey Wiseman Lindsey Wiseman

Get Found Online: SEO + AEO Tips for Apparel Decorators

Search engines and AI tools are changing how customers discover apparel decorators. Ignoring this could mean losing orders. Learn the essential SEO and AEO strategies that put your shop front and center before your competitors do.

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Lindsey Wiseman Lindsey Wiseman

The Power of a Thoughtful Follow-Up

Not every sale starts with a new lead, some start with a second chance. Customers step away for all kinds of reasons, but that doesn’t mean they’re gone for good. Discover how thoughtful, well-timed follow-ups can fill your press, bring customers back, and open the door to new sales.

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Lindsey Wiseman Lindsey Wiseman

Event Sponsorship: How To Make the Most of Local Events

Want to turn a crowd into loyal customers? Strategic event sponsorships can put your brand front and center where it counts. Find out how apparel decorators can use events to drive sales, connect with attendees, and keep their designs in rotation long after the party’s over.

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