If you’re heat pressing garments but still unsure how to price them, you’re not alone. Pricing custom apparel isn’t just about covering your costs, it’s about understanding value, strategy, and how to make your press time actually pay off. In this guide, we’ll walk through how to price garments using custom transfers (without setting fixed prices), help you identify hidden costs decorators often forget, and show how specialty finishes like Puff can seriously boost your margins.

Can screen print transfers hold up on bold, saturated tie dye? We put our white Howard Multi-Purpose transfers to the test with a patriotic red, white, and blue design. Spoiler alert: they passed with flying colors. The result? Crisp, bright prints that pop off even the wildest backgrounds. If you're decorating dyed blanks, don’t settle for faded or fuzzy. Use pro-grade transfers that can handle the heat and the hue.

Not every sale starts with a new lead, some start with a second chance. Customers step away for all kinds of reasons, but that doesn’t mean they’re gone for good. Discover how thoughtful, well-timed follow-ups can fill your press, bring customers back, and open the door to new sales.

Manually cutting transfer sheets slows down production and eats into your profits. With our Cutting & Bagging Service, transfers arrive pre-trimmed, sorted, and press-ready—no extra steps required. Whether you're printing neck labels or handling high-volume jobs, find out how this simple add-on can give you back hours each week.

A great transfer means nothing without a reliable heat press. Uneven heat or pressure can ruin garments, waste time, and hurt your business. From swing-away to pneumatic presses, find out which heat press is right for your setup - and why investing in the right one makes all the difference.

Live printing events are transforming the custom apparel game! Discover how decorators are captivating audiences, boosting brand visibility, and creating on-the-spot designs with screen-printed heat transfers and DTF. Ready to make your next event unforgettable?

Looking to grow your order value without growing your workload? Discover how easy it is to upsell hats, totes, and more using the same transfers you already press on apparel.

Reprints can drain your time and profits faster than you think. From low-quality transfers to unreliable presses and overlooked testing, small mistakes can snowball into costly reprints. Discover the top five pitfalls causing failed prints and learn how to avoid them. Read on to protect your bottom line!

Get your prints in the perfect spot every time. This article breaks down suggested dimensions and placement tips for every part of the garment, from tees and hoodies to hats and leggings. It’s full of practical advice decorators can use right away - no guesswork needed.

Want to turn a crowd into loyal customers? Strategic event sponsorships can put your brand front and center where it counts. Find out how apparel decorators can use events to drive sales, connect with attendees, and keep their designs in rotation long after the party’s over.