Lindsey Wiseman Lindsey Wiseman

The Busy Season Boost: Words to Keep You Moving

Busy season in apparel decorating can be intense - but a little motivation goes a long way. From persistence and creativity to focus and teamwork, this roundup of inspiring quotes and tips will help you stay energized, confident, and ready to crush every press.

Read More
Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Cracking the Code on Cold Weather Customization

Not all fabrics are created equal, especially in fall and winter. Technical coatings, insulation, fleece textures, and even waterproof finishes can make or break your prints if you don’t use the right transfer. This guide breaks down how to choose the perfect transfer for every cold weather substrate, so your prints stay durable, vibrant, and looking great all season long.

Read More
Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Vintage Wash: Soft Retro Prints with Extra Value Built In

Give your designs a worn-in, vintage vibe that feels high-end. From band tees to collegiate spiritwear and casual hoodies, Vintage Wash delivers soft, faded prints that elevate apparel and boost perceived value. Discover how Vintage Wash can add a boutique touch and increase your profit margins.

Read More
Lindsey Wiseman Lindsey Wiseman

Get Found Online: SEO + AEO Tips for Apparel Decorators

Search engines and AI tools are changing how customers discover apparel decorators. Ignoring this could mean losing orders. Learn the essential SEO and AEO strategies that put your shop front and center before your competitors do.

Read More
Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Look Closer: The Untold Quality of Screen Print Transfers

When you press a great screen print transfer, you don’t just see color on a garment, you see craftsmanship. Zoom in and you’ll spot it: ink fused into the weave of the fabric, locked into every fiber. That’s not a shortcut. That’s screen print quality, applied with speed and precision.

Read More
Howard Custom Transfers, Inc. Howard Custom Transfers, Inc.

Don’t Do That: 7 Heat Printing Mistakes to Avoid

Heat printing looks easy, but one wrong move can ruin a whole order. In this article, we’re calling out the 7 biggest heat printing don’ts and showing you exactly how to avoid them, so your designs remain sharp and your reputation rock solid.

Read More
Lindsey Wiseman Lindsey Wiseman

Five Frightfully Fun Fall Prints

Dive into the season with creative heat transfer ideas that bring fall and Halloween designs to life. From tone-on-tone textures to bold, glowing prints, find fresh inspiration to make your apparel unforgettable this year!

Read More
Lindsey Wiseman Lindsey Wiseman

Creating Limited Edition Apparel: How Exclusivity Drives Profit

Thinking about launching a limited edition apparel drop?
This guide covers why exclusivity sells, how to price custom apparel for maximum profit, and which heat transfer types can make your designs stand out. Whether you’re a small business or a seasoned decorator, learn how to turn limited edition t-shirts into high-demand, high-margin wins.

Read More