Never Miss a Merch Opportunity: How to Plan Your Year-Round Apparel Calendar
In the decorated apparel world, timing is everything. A great design means nothing if it misses the moment. Whether you print for schools, gyms, cafés, or corporate clients, the decorators who plan ahead win more business, waste less time scrambling, and build stronger relationships with their customers.
That’s exactly why we created the 2026 Year-Round Merch Calendar - a free resource designed to help apparel decorators plan, pitch, and press all year long.
420+ Merch Ideas, One Easy-to-Use Tool
Our interactive calendar gives you more than 420 unique decorating ideas, that’s more inspiration than there are days in the year. Each date is paired with creative hooks, seasonal trends, and garment suggestions to help you turn everyday moments into sales opportunities.
From National Bagel Day to Teacher Appreciation Week, this calendar helps you identify those quirky, high-impact events your customers will love - and your presses will thank you for.
Turn Quirky Dates into Real Revenue
The biggest challenge for many decorators isn’t printing; it’s selling. You know how to make great apparel — but what if you had a reason to reach out to clients every week?
Use the calendar to:
➤ Plan social content around trending dates.
➤ Pitch new ideas to existing customers.
➤ Create themed sample displays that catch attention.
➤ Fill slow seasons with quick-turn promo opportunities.
When your customers see you thinking ahead for them, they start thinking of you as a partner - not just a printer.
Designed for Decorators, By Decorators
At Howard Custom Transfers, we know that creativity thrives with structure. We built this resource to simplify your planning process and spark new ideas - whether you’re running a full-scale shop or pressing shirts in your spare room.
When you stay organized and inspired, your customers notice. And when your ideas keep showing up on time, your business grows.
📅 Download the 2026 Merch Calendar
Stay ahead of every season, every campaign, and every quirky national holiday.