Inspired by nature’s own palette, this collaboration between Lane Seven Apparel and Howard Custom Transfers turns simplicity into sophistication. A tone-on-tone study in green, featuring custom-matched Puff inks that prove quiet design can still leave a lasting impression. Step inside the collection and find inspiration in every shade of green.

Understanding how apparel trends are formed gives decorators a powerful advantage. From athletic uniforms to spirit wear, the most successful shops aren’t chasing what’s hot, they’re creating it. Learn how to spot influence early, collaborate intentionally, and use your heat press to turn inspiration into innovation.

Give your designs a worn-in, vintage vibe that feels high-end. From band tees to collegiate spiritwear and casual hoodies, Vintage Wash delivers soft, faded prints that elevate apparel and boost perceived value. Discover how Vintage Wash can add a boutique touch and increase your profit margins.

Heat printing looks easy, but one wrong move can ruin a whole order. In this article, we’re calling out the 7 biggest heat printing don’ts and showing you exactly how to avoid them, so your designs remain sharp and your reputation rock solid.

Dive into the season with creative heat transfer ideas that bring fall and Halloween designs to life. From tone-on-tone textures to bold, glowing prints, find fresh inspiration to make your apparel unforgettable this year!

Fall Sports are here and so are the hottest spiritwear trends. From bold football graphics and glitter volleyball hoodies to pro-style soccer kits and stretchy swimwear, see what schools and teams are asking for right now

Apparel brands are turning tees into powerful tools for change: supporting causes, building communities, and leading with purpose. Explore how the industry is making an impact and how your shop can be part of the movement.

Design is the difference between a t-shirt people wear once and one they reach for again and again. In this guide, we’re sharing 10 design tips to help decorators turn basic graphics into buyable apparel. From smart color use to specialty finishes and proper placement, these practical pointers will elevate your work and help your designs sell themselves.

Not every sale starts with a new lead, some start with a second chance. Customers step away for all kinds of reasons, but that doesn’t mean they’re gone for good. Discover how thoughtful, well-timed follow-ups can fill your press, bring customers back, and open the door to new sales.

A great transfer means nothing without a reliable heat press. Uneven heat or pressure can ruin garments, waste time, and hurt your business. From swing-away to pneumatic presses, find out which heat press is right for your setup - and why investing in the right one makes all the difference.